Hootsuite
Social media marketing and management in one platform
Head to head, verified 2026-09-03
Hootsuite vs Loomly
Price, free plans, the 16 networks we track, API and MCP support, and pros and cons, side by side. All numbers come from the vendors' own pages.
The short version
Generated from the data, not from opinion. Each line is a fact you can check on the profile pages.
- Loomly is the cheaper entry point at $42 per month, against $99 for Hootsuite.
- Hootsuite supports 10 of the 16 networks tracked here. Loomly supports 9.
- Only Hootsuite supports Bluesky.
- Only Hootsuite offers a documented public API.
- Both target agencies and teams.
- Hootsuite also leans toward enterprise.
- Loomly also leans toward small business.
- On G2, Hootsuite rates 4.2 from 5937 reviews and Loomly rates 4.6 from 180 reviews.
Side by side
| Hootsuite | Loomly | |
|---|---|---|
| Starting price | $99/mo | $42/mo |
| Free plan | No | No |
| Free trial | 14 days | 15 days |
| Networks | 10 of 16 | 9 of 16 |
| Public API | Yes | Not published |
| MCP server | Not documented | Not documented |
| Open source | No | No |
| Self hosted | No | No |
| Best for | Agencies, Enterprise, Teams | Agencies, Small business, Teams |
| G2 rating | 4.2 (5937) | 4.6 (180) |
| Founded | 2008 | 2016 |
| Headquarters | Vancouver, Canada | Los Angeles, United States |
Network support
| Network | Hootsuite | Loomly |
|---|---|---|
| X (Twitter) | Yes | Yes |
| Yes | Yes | |
| Yes | Yes | |
| Yes | Yes | |
| Threads | Yes | Yes |
| Bluesky | Yes | No |
| Mastodon | No | No |
| TikTok | Yes | Yes |
| YouTube | Yes | Yes |
| Yes | Yes | |
| Google Business Profile | Yes | Yes |
| No | No | |
| Telegram | No | No |
| Discord | No | No |
| Snapchat | No | No |
| Tumblr | No | No |
Features
| Feature | Hootsuite | Loomly |
|---|---|---|
| Scheduling | Yes | Yes |
| Visual calendar | Yes | Yes |
| Analytics | Yes | Yes |
| Unified inbox | Yes | Yes |
| AI writing | Yes | Yes |
| Approval workflow | Yes | Yes |
| Bulk upload | Yes | Yes |
| RSS automation | Not advertised | Not advertised |
| Link in bio | Yes | Not advertised |
| Mobile app | Yes | Yes |
| White label | Not advertised | Yes |
| Team collaboration | Yes | Yes |
Plans
Hootsuite
| Standard | $99/mo | Up to 10 social accounts; scheduling, analytics, inbox, and AI writing |
| Professional | $199/mo | Unlimited social accounts and advanced reporting |
| Advanced | $399/mo | Approval workflows, collaboration, and advanced inbox |
Loomly
| Base | $42/mo | Core calendar, publishing, and collaboration |
| Standard | $80/mo | More users, accounts, and workflows |
| Advanced | $175/mo | Advanced collaboration and analytics |
Strengths and limits
Hootsuite strengths
- Broad management suite
- Strong listening and inbox
- Large integration ecosystem
Hootsuite limits
- Expensive per user
- Advanced workflows require higher tiers
Loomly strengths
- Clear content calendar
- Approval workflow
- Team collaboration
Loomly limits
- Higher tiers needed for larger teams
- Pricing scales by social accounts
Hootsuite vs Loomly questions
Is Hootsuite cheaper than Loomly?
Hootsuite has no free plan. Paid plans start at $99 per month. Loomly has no free plan. Paid plans start at $42 per month.
Which supports more social networks, Hootsuite or Loomly?
Hootsuite supports X, LinkedIn, Instagram, Facebook, Threads, Bluesky, TikTok, YouTube, Pinterest and Google Business. Loomly supports X, LinkedIn, Instagram, Facebook, Threads, TikTok, YouTube, Pinterest and Google Business.
Does Hootsuite or Loomly have an API?
Hootsuite has a documented public API. Loomly does not document one.
Can an AI agent use Hootsuite or Loomly?
Neither documents an MCP server. Hey Tasky is built for agent-operated scheduling with a human review step, and is in early access.
Keep comparing
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