01Hootsuite
Social media marketing and management in one platform
Adds Google Business. Also built for agencies, enterprise and teams.
AI-powered social media management and analytics
Sprout Social is a social media management platform for publishing, engagement, customer care, and analytics. It targets businesses and teams with more complex social operations.
Checked against the vendor's own feature pages. A grey item means the vendor does not advertise it, not that it is impossible.
Sprout Social has no free plan. Paid plans start at $79 per month. 30-day free trial. Monthly-equivalent prices shown by the vendor; subscription cost also depends on users, profiles, and add-ons.
| Plan | Price | Includes |
|---|---|---|
| Essentials | $79/mo | Publishing across five profiles and collaborative calendar |
| Standard | $199/mo | Smart Inbox, monitoring, and review management |
| Professional | $299/mo | Unlimited profiles, competitor insights, and approvals |
| Advanced | $399/mo | API access, sentiment analysis, and advanced reporting |
Source: https://sproutsocial.com/pricing/, verified 2026-09-03. Compare all tools on the pricing page.
Ranked by overlap in audience and networks.
Social media marketing and management in one platform
Adds Google Business. Also built for agencies, enterprise and teams.
Social publishing, engagement, analytics, and listening
Cheaper entry at $29 per month against $79. Adds Google Business and Reddit. Also built for agencies, enterprise and teams.
Publishing, CRM, and campaign intelligence platform
Cheaper entry at $16 per month against $79. Adds Google Business, Telegram and Discord. Ships an MCP server for AI agents.
Social management for businesses and agencies
Has a free plan; Sprout Social does not. Adds Mastodon and Google Business. Also built for agencies and teams.
Sprout Social has no free plan. Paid plans start at $79 per month. 30-day free trial.
No. Sprout Social has no free plan. There is a 30-day trial.
Sprout Social supports X (Twitter), LinkedIn, Instagram, Facebook, Threads, Bluesky, TikTok, YouTube and Pinterest.
Yes. Sprout Social documents a public API at https://sproutsocial.com/pricing/.
Based on audience and network overlap: Hootsuite, Vista Social and Postly. See the full Sprout Social alternatives page.
Sources checked 2026-09-03: